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ACADEMIC WORK
BA (HONS) NTU International Fashion Business
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During the International Fashion Business BA program at NTU, I gained valuable experience researching and analyzing various aspects of the fashion industry. Through projects such as brand reports, competitive shops, and personal research.
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I have developed a deep understanding of global fashion trends and their impact on consumers, marketing, and merchandising.
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Competitive Shop Analysis Report on Streetwear Brand Daily Paper.
- In-depth understanding of the jersey wear collection.
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Research Proposal on Modernism in Fashion Retail Design through Design and Storytelling in the new market space.
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Visual Merchandising opportunity report plan for the Flagship store strategy for Daily Paper for enhancement,
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Supported by interactive creative outputs.
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